What I learned working at an agency

When starting at Roundfeather, a design agency based in San Diego, I didn’t know what to expect. It was my first time working in an agency, and all I could imagine were the stock photos of designers with post-it notes. 

Fast forward to today, I learned that it’s so much more than that. 

Beyond all the critical thinking and problem-solving, there was so much creative freedom I had with content. Because many products were still in their earlier stages of development, I had the opportunity to explore and define the scope, test different tones of voice, examine writing styles, and even establish content standards for future work.

In addition, with a small team and various projects along the way, I had to learn to prioritize. While some things can wait, others cannot. As timelines for projects were constantly changing depending on stakeholders, knowing what things to put first was extremely important in reaching product goals.

Lastly, working here made me learn to be comfortable with the unknown. Before being tasked as the UX writer for Meta’s financial wellness platform, I wasn’t an expert on finances to say the least. However, learning to figure out the unknown and accomplish tasks not only built my confidence, but also helped me create my own systematic way of designing content. 

Overall, working in an agency taught me to explore creative ways to approach content, manage priorities to work efficiently, and be unafraid to tackle unfamiliar projects. It’s helped me learn to think outside of the box and has sharpened my quick-thinking and problem-solving skills. Moving on to my new job at Intuit, I’m excited to continue my journey in helping improve financial lives, one word at a time.

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How I design content